About Us

At Premier Foods we manufacture a range of products which are used by chefs and caterers across the foodservice industry from schools, hospitals and care homes to pubs, restaurants and caf├ęs. We pride ourselves on providing our customers with expert advice and work hard to develop products that all chefs and their consumers will love. Our brands include Bisto, Sharwoods, Ambrosia, McDougalls, Homepride, Bird's, Angel Delight, Paxo, Smash, Oxo and Batchelors.

Our extensive range of products allows you to create a whole host of recipes from delicious roast dinners, pies and casseroles, to freshly baked goods and desserts. These well-known brands give you quality results, are simple to use and are extremely versatile. Whether you are using Bisto to bring diners together with a taste they know and love or baking with McDougalls flour based mixes, our products provide a fantastic base for you to add your own ingredients and get creative in the kitchen.
With the foodservice market constantly evolving, we want to help you stay on top of trends. Our solutions guides and recipe books use the latest insight to offer recipe inspiration, advice and top tips so you can increase footfall. These guides are tailored specifically for different sectors.

What's next for the foodservice industry?

Our foodservice marketing manager, Sarah Robb, looks ahead to her predictions on what’s next for the foodservice industry: “The eating out market has seen growth for almost a decade, due to factors such as tourism, staycations and demand for more premium offerings[1], which is a continued opportunity for foodservice wholesalers, chefs and caterers to take advantage of. Current consumer trends such as healthier options, free-from alternatives, and vegan and vegetarian dishes[2] are on the rise. It’s important that we utilise data and insights such as this to help predict macro and micro consumer trends which will have an impact on the industry. We need to invest the time to analyse this insight to ensure we are in the best position to advise and deliver solutions to our customers.”

[1] MCA Eating Out Market Data Report 2017
[2] MCA Menu & Food Trends 2017